20 Forecasts in Alumni Relations for 2020

Chris Marshall makes his 19 Advancement predictions for 2019 – share yours now!

Engage Me Before You Hit Me Up for a Donation

As any alumnus will tell you, certain times of year are prone to those dreaded calls from the school’s development office to discuss the many ways ‘you can give back to your alma mater’. If your alumni choose to take the call, you or a bright-eyed student you’ve got working part time to chip away […]

Press Release: Graduway and EverTrue Announce Strategic Partnership Helping Alumni Relations and Development Offices Work Toward Shared Goals

Graduway and EverTrue working together will help alumni relations and development offices align toward shared goals.

19 Advancement Predictions for 2019

Chris Marshall makes his 19 Advancement predictions for 2019 – share yours now!

Talking Career Mastermind Groups

Taking advantage of Career Week 2019 at Columbia University in the City of New York, Chris Marshall, Hassan Akmal, and Mark Carter, sit down to discuss career services, alumni relations and mentoring.

19 Advancement Predictions for 2019 – Part 2

Continuing on from my post last week, I have penned 19 (+1 bonus!) Advancement predictions for this new year. Last week you read 1-9, enjoy the rest.

Snapchat’s $24M Lesson For Alumni Relations Best Practices

Snapchat’s $24M Lesson, You may well have read about Snapchat’s IPO last week that raised billions of dollars. What you may have missed in the news is a fascinating story on how Saint Francis High School in Mountain View, California, made $24 million from the Snapchat IPO. About 5 years ago, a parent of two students at […]

What Can P&G Teach Us About Alumni Relations?

I left Procter & Gamble almost a decade ago, but the two basic rules of branding have stayed with me ever since. Firstly, the need to segment your consumers. Secondly, to provide a differentiated value proposition based upon that segmentation. How can we implement Alumni Relations tricks from P&G.

Alumni Networking Tips: A Lesson from Ross and Chandler

I recently stumbled across an old ‘Friends’ episode which is super relevant for anyone running or thinking about alumni networks and would like a few alumni networking tips.

Alumni Relations Budgets: We Can’t Afford It. Really?

Running an Alumni Association or Alumni Relations Department is all about making tough choices – where do you invest your limited resources to have the biggest impact?  In essence, your Alumni Relations budgets.