Press Release: Graduway and EverTrue Announce Strategic Partnership Helping Alumni Relations and Development Offices Work Toward Shared Goals

Graduway and EverTrue working together will help alumni relations and development offices align toward shared goals.

19 Advancement Predictions for 2019 – Part 2

Continuing on from my post last week, I have penned 19 (+1 bonus!) Advancement predictions for this new year. Last week you read 1-9, enjoy the rest.

19 Advancement Predictions for 2019

It’s a new year and we’re all strategically trying to plan our activities according to our respective goals and targets. These are the first 9 of my 19 Advancement predictions – I would love to hear yours!

What Can P&G Teach Us About Alumni Relations?

I left Procter & Gamble almost a decade ago, but the two basic rules of branding have stayed with me ever since. Firstly, the need to segment your consumers. Secondly, to provide a differentiated value proposition based upon that segmentation. How can we implement Alumni Relations tricks from P&G.

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