
Graduway and EverTrue working together will help alumni relations and development offices align toward shared goals.
Graduway and EverTrue working together will help alumni relations and development offices align toward shared goals.
Continuing on from my post last week, I have penned 19 (+1 bonus!) Advancement predictions for this new year. Last week you read 1-9, enjoy the rest.
It’s a new year and we’re all strategically trying to plan our activities according to our respective goals and targets. These are the first 9 of my 19 Advancement predictions – I would love to hear yours!
I left Procter & Gamble almost a decade ago, but the two basic rules of branding have stayed with me ever since. Firstly, the need to segment your consumers. Secondly, to provide a differentiated value proposition based upon that segmentation. How can we implement Alumni Relations tricks from P&G.